Latoria Rise

Latoria Rise is a collection of 48 home sites located just outside Victoria, BC.

This multi-disciplinary project required a brand identity that felt both rooted in nature and distinctly modern. By blending local iconography with contemporary typography, we established a visual language that scaled seamlessly from physical site signage to a responsive digital platform. The Concrete5-powered site empowers the client with easy content management and a streamlined registration system for lead generation.